Christmas gifts for dog lovers in 2025

We know it’s only September — but trust us, a little Christmas planning now means way less chaos (and way more tail wags) come December. If you’re anything like us, your furry family member (and all your dog-loving mates) are at the top of your ‘nice’ list every single year. Why not get ahead of the silly season and start hunting for gifts that celebrate the bond between people and their dogs?

So, if you’re a proud pet parent or looking for a gift for a fellow dog lover, we’ve sniffed out the best Christmas gifts for dog lovers — from treats and toys to surprises that’ll have tails wagging well before the big day.

Why Christmas for dog lovers just hits different

Christmas with dogs is a whole vibe. The shredded wrapping paper, the nose poking into every stocking, the family walks after lunch… It’s the season for making memories with your furry best mate front and centre. 

Whether you’re spoiling a dog parent or you ARE that dog parent, you know that thoughtful gifts aren’t just fun to unwrap — they’re practical, ethical, and make life more joyful for everyone in the pack.

And don’t worry — we’ve done the gift hunting for all the dog people in your life already, so you don’t have to. 

Gifts for dogs: Treats they’ll actually drool over

What’s Christmas morning without a stocking stuffed with snacks? This year, swap the supermarket mystery mix for something that’s good for your dog and the planet.

1. WAG Novel Protein Jerky: The ‘wait, is this for me?’ stocking stuffer

Move over, boring old bones. WAG’s Insect Based Jerky and Plant Based Jerky are made for the doggos who want to try something different (and for the humans who care what’s in the bowl). 

Packed with protein, totally grain-free, and perfect for dogs with allergies or sensitive tummies — plus, they’re sustainable, low-impact, and absolutely drool-worthy. Even the fussiest of pups will be begging for more.

They’re bite-sized, so perfect for training, walks, or popping straight into a Christmas stocking. 

Ready to try something novel? Shop our novel protein range here.

2. Single-ingredient heroes: The natural gift that keeps on giving

Dogs deserve real food. Our classic treats like Kangaroo Jerky, Beef Jerky, and Chicken Breast are single-ingredient, Aussie-made, and air-dried to lock in flavour and nutrients. Totally natural and totally delicious. These are perfect for every doggo on your gift list, from tiny pups to golden oldies.

3. Long-lasting chews: Keep ‘em busy while you hit snooze

Know a power chewer? Gift them hours of festive fun (and spare your shoes) with a Coffee Wood Chew, Goat Horn, or a robust Deer Antler. These natural chews are tough, long-lasting, and great for healthy teeth and fresher doggy breath. Plus, they’re a gift that keeps giving, long after the last mince pie is gone.

Make sure to always supervise your dog with new chews, and size up if you’ve got a real chomper.

Gifts for dog lovers: Presents for humans who are dog-obsessed (guilty)

Dog lovers are our kinda people. If you want to nail your Secret Santa or spoil your dog-parent friends, these gifts are sure to make their day. 

Matching accessories (because twinning is winning!)

Nothing brings the pack together quite like matching leashes and collars — or taking it up a notch with dog-and-human matching bandanas, jumpers, or pyjamas. There are loads of brilliant Aussie brands crafting stylish, sturdy, and ethically made pet gear. Go for vibrant prints, recycled materials, or Christmas-themed designs to add some extra festive cheer.

Custom pet portraits: Art for the dog-obsessed

Immortalise that special furry friend with a hand-drawn or painted pet portrait. Artists on Etsy or Instagram will turn any cute snap into wall-worthy art that the recipient will treasure. Extra points if you sneak in their favourite treat in the painting!

Doggy day-out experiences

For the dog parent who has everything, give an experience instead — a voucher for a dog-friendly café, a photoshoot with their furry mate, or a spot in a group obedience class. It’s a way to celebrate the human-dog bond and unlock some core memories.

Gift ideas for the eco-conscious 

Sustainable dog toys

Step away from the plastic — natural rubber balls, hemp rope toys, or upcycled fabric plushies are just as fun and so much better for the planet. Look for brands that use recycled materials or donate a portion of profits to animal rescue.

Doggy spa day at home

Create a pamper kit with natural dog shampoo, a gentle brush, paw balm, and a pack of WAG’s Kangaroo Cubes as the reward for sitting still. Top it off with a Christmas bowtie or a cute bandana, and you’ve nailed a present that’s as fun, fashionable, and as thoughtful as they come.

For the picky eater

We see you, fussy floof. Why not gift a WAG Trail Mix? It’s the perfect pick for picky eaters, letting your recipient’s furry mate (or your own four-legged critic) taste-test a variety of flavours and textures. With a little bit of everything in the mix, they can sniff out their favourites, and you can enjoy watching them discover new loves. It’s a gift that turns treat time into a delicious adventure!

Why choosing natural, Aussie-made treats matters (especially at Christmas)

We know that you want peace of mind about what you’re giving your dog (and your friends’ dogs), especially when you’re filling those Christmas stockings. At WAG, we’re dog people first. That’s why all our treats are ethically sourced, single-ingredient where possible, and made right here in Australia. We say a big no to fillers, additives, or dodgy labels — because if it’s not in nature, it’s not in WAG.

It’s all about little moments of joy, the connection, the trust, and knowing you’re giving something genuinely good. You can feel confident your gifts are honest, ethical, and delicious for every dog.

How to wrap up the pawfect Christmas (without the stress)

We know Christmas can get a bit chaotic. If you’re stuck for time, order online early and have everything delivered to your door (or theirs). Go for a gift box packed with treats, a bundle of chews for long summer days, or just pick out a few favourites for a custom Christmas surprise.

If you’re shopping for dog lovers, remember: it’s the thought (and the tail wags) that count. Gifts that spark joy, support small Aussie businesses, and celebrate the dog-human bond? That’s a Christmas win in our book.

Disclaimer: All advice is general in nature and not a substitute for professional veterinary guidance. For personalised health or nutrition advice, please consult your vet.