Born in Melbourne, the WAG brand has grown into a premium global treat provider. Our mission has always remained the same: to treat every dog to good health; If it’s not in nature, it's not in WAG.
A customer centric brand, driven by customer love and furry fans, we're all about the joy of dog treats. We have built an amazing community of WAG lovin’ doggos, and watching our vibrant community enjoy our goodies fills our hearts!
With a sprinkle of innovation, we turn human grade meat by-products into tail wagging dog treats. Our dog treats are gently air dried, preserving the pure, natural goodness without a trace of additives, preservatives, or any nasties.
Our healthy dog treats are 100% natural and free from grains, fillers and nasties.
WAG dog treats are packed with nutrients and a range of healthy benefits.
We work closely with trusted and ethical farmers to product sustainable dog treats.
Healthy dog treats for dogoos of all ages and sizes. From long lasting chews to training treats.